By: Akoi M. Baysah, Jr.
The Director of News at the Liberia Broadcasting System (LBS), Varflay Kamara, has described the LBS newsroom as one of the most professional and dedicated teams he has worked with, citing significant improvements in content quality, professionalism, and teamwork since assuming office.
Speaking at the 1st Annual Retreat of the LBS News Department, Mr. Kamara said he took over leadership of the newsroom on October 20, 2025, fully aware of both its strengths and challenges. He noted that while the newsroom environment is demanding, it has served as a constant test of leadership and collective responsibility.
According to the News Director, the department has recorded notable progress over the past two months, including improved news writing, sound quality, and presentation standards aligned with international best practices.
He highlighted the introduction of the “Headline Teaser” as a key innovation and commended producers for embracing the initiative.Mr. Kamara also reported improvements in punctuality, stating that major news programs now go on air on time, alongside enhanced presentation styles by news anchors.
The LBS News Director emphasized that respect, tolerance, and integrity have become central values within the department.
On capacity building, the LBS News Director disclosed that two staff members recently traveled to Dakar, Senegal, and Abuja, Nigeria, to cover major ECOWAS events, adding that the management intends to expand international exposure opportunities for newsroom staff.
He also announced the introduction of a due payment support system to foster solidarity among staff and commended interns for their commitment and support.
Kamara attributed the department’s achievements to collective leadership, acknowledging Deputy Director General for Media Services, Hassan Kiawu, and LBS Director General, Eugene L. Fahngon, for their guidance and support, including approving the retreat.
Accordingly, he expressed optimism that future retreats would be even more impactful, calling the inaugural retreat a symbol of unity and shared commitment within the LBS News Department.
